Full-time
Full-timeStart: immediately

Senior Data Analyst - Shop Analytics (all genders)

ABOUT YOU

Hybrid | Hamburg or Berlin, Germany | Experienced

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  • Senior Data Analyst - Shop Analytics (all genders) – Hamburg or Berlin, Germany
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About our Product & Tech Department

Our mission is to digitize the classic shopping stroll, turning it into a personalized, inspiring experience for every customer. Technology and data sit at the center of everything we build. We are not a fashion company with a tech team on the side. Tech drives our product, our strategy, and our growth.
Our proprietary tech stack powers our own shops and SCAYLE, our commerce infrastructure solution that serves over 350 brands globally. Same foundation, bigger stage. The challenges keep things interesting.

What To Expect

Join our Shop Analytics Teamwithin the Customer & Shop Intelligence cluster and directly impact millions of fashion shoppers’ experiences. You’ll analyze complex e-commerce data to drive product decisions, optimize conversion funnels, and power personalization features that keep users engaged.

Working closely with Product Owners and cross-functional teams, you’ll provide full-cycle A/B test analytical support, create tracking concepts, and translate user behavior and shop performance insights into actionable business recommendations.

  • Conduct in-depth analyses on shop user behavior to uncover actionable insights
  • Drive shop optimization and growth by providing analytical insights to Business and Product Owners and influencing product enhancements
  • Shape the success metrics for our shop, developing and monitoring KPIs that directly impact millions of users' shopping experiences
  • Provide full-cycle A/B test analytical support to optimize shop performance
  • Define tracking requirements and support QA of tracking implementations to ensure data accuracy and reliability
  • Design and implement advanced dashboards, enabling self-service analytics across the organization
  • Collaborate with multiple stakeholders across the organization to answer shop-related questions with analytical insights, supporting business decision-making

Who You Are

  • You have at least 3 years of relevant experience  
  • Advanced proficiency in SQL for complex data analysis and querying large datasets
  • Expertise in e-commerce KPIs and funnel analysis
  • Solid understanding of web analytics and experience working with frontend tracking data (GA4 experience is a plus)
  • Experience with data visualization tools (e.g., Looker Studio, Tableau, or similar) to create compelling dashboards and reports
  • Advanced knowledge of A/B testing methodology and statistical analysis for experiment design and interpretation
  • Strong understanding of customer segmentation and cohort analysis in the  e-commerce context
  • Proactive and self-driven, with the ability to work independently and drive projects from conception to completion
  • Collaborative mindset, adept at working with cross-functional teams and building strong relationships with stakeholders
  • Pragmatic approach to problem-solving, consistently delivering efficient, data-driven solutions.
  • Attention to detail and commitment to data quality and accuracy
  • Excellent communication skills, enabling the translation of complex data analysis into clear, actionable insights for diverse stakeholders.
     

Nice to have

  • Working knowledge of a programming language for data analysis (Python preferred)
  • Experience with big data technologies (e.g., Google BigQuery)
  • Familiarity with version control systems (e.g., Git)

Salary range

70k - 85k €

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A Place Where You Can Be You

We take it as our responsibility to create an environment where everyone feels welcome, exactly as they are. Different backgrounds and perspectives make us stronger and shape our culture in ways that matter. What we stand for internally, we stand for as a brand: acceptance, inclusion, and a fairer approach to fashion.