Europe's most
Personal Shopping


…is one of the fastest growing eCommerce companies in Europe and Hamburg’s first unicorn with a value of more than USD 1 billion. As a fashion and technology corporation, along with our strong team, our ambition is to digitalize the classic shopping stroll by creating an inspiring and personalized shopping experience on the smartphone. This is why we created ABOUT YOU, a shopping destination where people can discover fashion that really fits their personality from a range of more than 1.000 brands. With its consistent focus on personalization, inspiration and mobile shopping, ABOUT YOU has created sales in excess of €258 million in its first four years and is now one of the largest fashion e-tailers in Germany.

  • > 258 million

    EUR net revenue in the fourth year
  • > 1 billion

    USD company value
  • 7 markets

    in 4 years
  • > 500

    employees from over 30 nationalities

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