The SEO team is at the heart of our success in organic search across all ABOUT YOU markets. We work closely together with key teams like shop development, content creation, and performance marketing to drive striking results. As part of the innovative Marketing Intelligence and Technology unit, we thrive on data-driven insights and cutting-edge technology. You will be empowered to shape strategies, create scalable solutions, and see the tangible impact of your work across multiple platforms.
As Team Lead SEO, you will lead our dynamic team of 11, shaping and executing strategies that align with our business goals. You will take ownership of our SEO efforts across 25+ countries, driving innovation and ensuring our success in a competitive digital landscape.
Responsibilities
Take ownership of SEO efforts across 25+ countries and 3 platforms (desktop web, mobile web and app)
- Develop, monitor and report key SEO KPIs for transparency and success tracking
- Drive the development of internal SEO tools and the data warehouse using Google BigQuery
- Define and execute SEO strategies that align with business goals, ensuring the successful implementation of key features
- Lead of the SEO team, both disciplinary and professional, promoting professional growth and mentoring team members
- Collaborate closely with cross-functional teams (e.g. development, content, marketing) to seamlessly integrate SEO into ongoing processes
Requirements
Proven experience in SEO leadership, ideally within the e-commerce sector
- Expertise in technical SEO fundamentals (e.g. client-server interactions, HTTP status codes, crawling, rendering, indexing processes, HTML, CSS)
- Proficient in the use of common SEO tools (e.g. Search Console, Audisto, Screaming Frog, Sistrix)
- Strong analytical skills with a focus on data-driven decision-making
- Ability to break down complex strategies into actionable tasks
- Excellent communication skills to effectively drive SEO initiatives across stakeholders
- Motivation to stay updated on the latest SEO trends (e.g. Google Updates, SERP features)
- Professional-level English skills, both spoken and written, for efficient communication in our international working environment
Benefits
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Hybrid working
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Fresh fruit every day
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Sports courses
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Exclusive employee discounts
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Free drinks
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Language courses
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Company parties
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Help in the relocation process
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Mobility subsidy
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State-of-the-art technology
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Central Location
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Flexible Working Hours
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Company pension
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Dog-friendly office
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AY Academy
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Feedback Culture
YOU ARE THE CORE OF ABOUT YOU
We take responsibility for creating an inclusive and exceptional environment where all genders, nationalities and ethnicities feel welcomed and accepted exactly as they are. We believe that a diverse workforce essentially contributes to the ABOUT YOU culture. In order to maintain talent and diversity, we emphasize the care for physical health, mental health and overall well-being. Our values and work ethics essentially contribute to our brand mission: empower acceptance and shape an inclusive, fair and circular fashion culture.
Because of our strong growth, new challenges and possibilities arise all along to further develop oneself and the company. Our team consists of people from different areas of expertise – fashion, marketing, business and tech – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas.
We are looking forward to receiving your application – preferably via our online application portal! Thus, we can ensure a faster process and for you it is very easy to upload your application documents.
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