As the Market Research & Consumer Insights team, we are responsible for bringing the voice of consumers and target groups worldwide into the company. Our aim is to develop an understanding of their opinions, attitudes and needs and to enable our various stakeholders to see the world through their eyes. We are the strategic insights partner and translate data and insights into concrete recommendations for action and strategies.
As a working student Market Research & Consumer Insights (m/f/d), you will support us in international quantitative and qualitative market research projects, from research design to implementation and analysis of the results. This includes brand KPI tracking, brand perception & positioning, advertising impact tests, UX research, etc.
Responsibilities
Support in international quantitative and qualitative market research projects
- The tasks can cover the entire research process: From questionnaire design and programming to analyzing the results and preparing them in presentations
- Responsibility for regular brand KPI reporting to internal stakeholders
- Carrying out ad hoc analyses and desk research
Requirements
Ongoing studies in the field of market research, economics, psychology, sociology or a comparable degree program
- Ideally initial practical experience within operational market research or a market research institute
- Confident handling of MS Office (especially Excel & PowerPoint)
- Experience with R would be nice to have
- Strong analytical and persuasive communication skills
- Quick comprehension, hands-on mentality and a structured and solution-oriented way of working
Benefits
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Hybrid working
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Fresh fruit every day
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Sports courses
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Exclusive employee discounts
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Free drinks
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Language courses
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Company parties
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Mobility subsidy
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State-of-the-art technology
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Central Location
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Flexible Working Hours
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Professional training
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Dog-friendly office
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AY Academy
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Feedback Culture
Our team consists of experts from a wide range of fields: Whether fashion, marketing, business or tech – we are united by our passion for what we do. We motivate and support each other, share our know-how and are open to other opinions and new ideas.
We look forward to receiving your application – preferably online via our application portal. This way we can guarantee a faster process and it is also very easy for you to upload your application documents! :-)
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